*bonscala — the wider product vision*

Grow relationships. Build better business.

Beyond the lead-finding MVP, the proposed bonscala roadmap would bring sales research, customer relationships and commercial intelligence into one connected workspace. This is planned scope, not a list of features available today.

• LeadRadar: a colourful radar and searchable, sortable lead list showing product fit, potential value, lead time, contact accuracy and role usefulness. Hover for a quick brief; click for evidence, score details and next steps. Working filters keep the view focused and contact restrictions stay in force.
• *Prospecting to human handoff:* discover and assess accounts, map useful contacts, prepare introductions, manage permitted follow-ups and coordinate meetings.
• *One commercial memory:* connected leads, customers, evidence, notes and interaction history, with CRM synchronisation and clear ownership.
• *A coordinated inbox:* classify sales and product questions, order enquiries, complaints, supplier messages, invoices and media requests; answer from approved information or route to the right person.
• *Healthier customer relationships:* useful updates, offers, surveys, referrals and retention, upsell and cross-sell recommendations, respecting contact preferences.
• *Market intelligence:* monitor competitors, policy changes, emerging trends, sentiment and product reception; suggest where to focus, expand or retire an offer.
• *Stronger supply decisions:* compare supplier pricing, quality, lead times and risk; prepare demand-based buying and negotiation options.
• *Campaigns and creative:* plan researched campaigns and sales materials for web, social, print, radio and TV, with approved advertising budgets and publication controls.
• *Events and visibility:* find conferences and trade events; support booking, stands, speeches, merchandise and third-party production.
• *A stronger sales team:* onboarding, manuals, coaching, training research, sales-method experiments, software evaluation and staffing cost scenarios.
• *Management visibility:* explain actions, evidence, outcomes and third-party AI costs through useful team and executive reports.
• *Deployment choice:* local-first On-Prem initially; a later Cloud subscription with Mac/Windows clients, explicit data controls and a separately contracted premium On-Prem option.

Three trust levels would apply throughout. Wider channels require approved APIs and permissions; contracts, material spending and employment decisions remain human-led. Scope, integrations and commercial terms need pilot validation.